Mick - Stories of Things
Mick has had over 20 years working alongside Nike, Adidas and Puma as a fashion designer but has recently settled down in the north with his own studio ‘Darned Fine’ where he creates new bespoke denim garments whilst repairing our old ones.
Our long chat covered a host of topics but as time went on the conversation revolved around the idea of stories, memories and ultimately familiarity. To create this feeling of familiarity, he said whilst designing the 2000 world cup football strips, they would mimic fonts from the past to tap into the values and memories associated with those nostalgic moments. It was this idea of ‘piggybacking’ old values but translating them into a contemporary form which really captured my attention. At no point are you directly copying the old piece but instead capturing the essence of it, maybe a hidden detail or the colour, nonetheless it registers into your mind on a scabious level with the user's mind.
Towards the end of the conversation, Mick had said: “Memories are the currency of the soul”. It is this which I feel is align with the direction of my project, in which the home (a place of comfort and familiarity evoked by the memories of the things encompassed by it) puts you in a sense of calm which ultimately put your soul at ease.